1. Write your strategy in Content planner → Strategy: goal, audience, why customers buy from you, content pillars, platforms, posts per week, offers and monthly targets.
2. Generate the month: on the calendar click Generate month plan. ekomeye creates idea slots on your posting days, rotating your pillars across the selected platforms (and a blog post every two weeks if Website is selected). Existing posts are never overwritten.
3. Fill in and schedule: open any slot, write the caption/script, link the product, set the owner and status (Idea → Draft → Scheduled → Published).
4. Record results: after posting, add reach, engagement, clicks, orders and any boost budget. The calendar shows totals, cost per order and which platform and pillar bring the most orders.

Tip: record boost spend here for planning, and add the actual ad bill as an Ad spend expense so it appears in Profit & loss and ROAS.